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The segments that would be completed immediately would be the
customer segment. Many of these customers already shop at
Walmart on-line or in-store. a Value Proposition is the motto prices for
Walmart so this would be done pretty quickly as well because the
prices are already lower than competitors. Channels would be easy
to implement through social media, advertising, in-store advertising
of the products. Revenue streams is already in place, with the idea of
adding new ways to produce revenue in the future as well.
Things such as distribution would need a little more thought. With
same/next day delivery promised, the logistics would need to be cost
effective to make the system work. a Customer relationships would be
a constant work in progress. Customers are the heart of the
company. The monitoring of the relationships would be required
constantly to be effective. Key partners will need a little more time to
find suppliers to fill the needs Walmart requires.
Key activities and Resources are probably the least area that I have
figured out. I know we need delivery drivers, extra staff to pull
orders, friendly customer service, but creating new cost effective
ways to produce these areas will need a little more time to perfect.
Hence, falling into the Cost structure. Monitoring of the program as it
is now compared to where we want it to be will take a little time to
find trends.
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