201 Week 8 F /For WIZARD KIM
Answer two of the three forum questions, listed below.
1. Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing. Ch 15
2. Which pricing strategies have you noticed when you shop? Ch 15
3. What new products have you purchased in the last two years that were priced using either a penetration or a skimming approach? Ch 15
USE the BOLD and UNDERLINED chapters behind each question to match the chapters from the book by Tanner in the attachments. This book MUST be used. 250 word minimum. Cite in APA.
6 years ago
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