201 Week 7 F /For WIZARD KIM

Answer the questions, listed below. 

1. Salespeople play three primary roles. What are they? Salespeople create value in what two ways? Ch 13

2. Do customer relationships begin as transactional and move toward strategic partnerships? Ch 13

3. Should a company be happy or concerned if most customers are satisfied? Ch 14

USE the BOLD and UNDERLINED chapters behind each question to match the chapters from the book by Tanner in the attachments. This book MUST be used.  250 word minimum. Cite in APA.