201 Week 3 F /For WIZARD KIM
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Answer two of the three forum questions, listed below
1. Distinguish between targeted marketing and mass marketing and explain what led to the rise of each. USE Ch 5 TANNER in attachments.
2. Describe the different market-segmenting strategies companies pursue and why. USE Ch 5 TANNER in attachments.
3. Think about some of your friends and what you have discovered by visiting their homes. Do they buy different things than you do? If so, why? How might a company distinguish you from them in terms of its targeting? USE Ch 5 TANNER in attachments.
250 word minimum, cite reference using APA
6 years ago
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