1 / 6100%
Thea maina componentsa fora aa marketa toa occura area thea 4a P’s:a Place,a Product,a Price,a
anda Promotion.a Placea woulda bea makinga surea youra producta standsa outa anda isa
demandeda ina thata area.a Ana examplea ofa thisa woulda bea thata youa woulda nota wanta toa
sella aa snowsuita ina Texas.
Producta woulda bea makinga surea thea producta isa demandeda asa aa wanta ora need.a Ana
examplea ofa thisa woulda bea thata youa woulda nota wanta toa sella aa producta thata isa
alreadya outdateda ora thata therea area multiplea ofa already.
Pricea woulda bea makinga surea thea pricea pointa isa reasonablea fora makinga aa profit,a asa
wella asa salesa toa thea consumers.a ANa examplea woulda bea tryinga toa sella aa producta
fora $40,a whena theya cana buya thea samea thinga fora $30a froma someonea else.a Youa doa
nota wanta toa bea greedya witha profits,a toa thea pointa thata thea pricea pointa isa highera
thana others,a becausea mosta peoplea willa alwaysa goa toa thea lowera price.Promotiona
woulda bea wherea anda toa whoa youa shoulda marketa youra product.a Ana examplea woulda
bea toa promotea youra newesta gaminga stationa toa thea youngera people,a asa theya area
morea opteda toa buya it.Ia worka ata ana associationa fora newa carsa dealerships,a anda wea
marketa aa lot.a Wea area constantlya marketinga toa oura membersa toa havea theira bondsa
througha us,a whicha ina returna givesa thema aa discounta fora theira membershipa dues.a Wea
alsoa advertisea thea bondsa witha aa discounta fora thea morea yearsa theya paya fora ina
advance.a Dealershipsa cannota runa withouta aa bond,a anda ita doesa makea ita easiera fora
thema toa geta ita througha us,a especiallya whena theya area alreadya membersa ofa thea
association.a Thea Placea wea marketa toa isa anya newa cara dealershipsa (ora Aa Dealers).a
Thea Pricea isa ata aa reasonablea pricea point,a soa oura membersa alwaysa goa witha oura
bonds,a anda thea companya stilla makesa aa profit.a Thea Producta isa thea bond,a asa theya
needa thisa toa runa theira business.a Thea Promotiona woulda bea thata wea knowa wherea toa
promotea thesea bonds,a sucha asa oura weeklya newslettera toa alla newa cara dealerships.a Aa
basica definitiona ofa aa marketa isa asa follows;a Aa marketa isa aa placea wherea partiesa cana
gathera toa facilitatea thea exchangea ofa goodsa anda services.a Thea partiesa involveda area
usuallya buyersa anda sellers.a Thea marketa maya bea physicala likea aa retaila outlet,a wherea
peoplea meeta face-to-face,a ora virtuala likea ana onlinea market,a wherea therea isa noa directa
physicala contacta betweena buyersa anda sellers.Accordinga toa thea text,a thea foura P'sa ofa
aa marketa are;a Product,a Price,a Place,a anda Promotion.
Professionally,a Ia worka asa aa mortgagea originatora fora aa sizablea credita uniona herea ina
Utah.a Thea marketa ina whicha Ia constantlya worka ina isa thea mortgagea anda reala estatea
market.a Now,a usually,a thisa marketa isa aa verya lucrativea marketa herea ina Utah.a
Somethinga thata hasa changeda ina thea marketa recently,a area interesta rates.a Thisa hasa
priceda outa quitea aa lota ofa potentiala firsta timea homebuyers.a Thea averagea homea pricea
ina Utaha isa nowa arounda $650,000.00,a witha thea averagea borrowera needinga toa makea
ata leasta $105,000.00a aa yeara ina ordera toa afforda thata loan.a Anda witha interesta ratesa ata
averagea arounda 5.5%,a thisa hasa priceda outa aa gooda chunka ofa newa familiesa froma
enteringa homea ownership.a Therea area programsa ina whicha mya credita uniona isa tryinga
toa makea thisa easiera fora thosea tryinga toa entera thea marketa anda purchasea aa home,a buta
asa ofa nowa anda probablya thea nexta fewa years,a thea marketa isa neara impossiblea fora
firsta timea homebuyers.a Thisa hasa causeda mosta folksa herea ina Utaha toa starta lookinga
fora worka ina thea Midwest,a wherea homea pricesa area morea manageablea witha theira
yearlya income.a Aa marketa isa aa placea wherea peoplea goa toa purchasea anda sella items.a
Also,a ana areaa ina whicha commerciala dealingsa area conducted.a Thea foura P'sa ofa
marketinga area Product,a Price,a Place,a anda Promotion.a Buta toa furthera explaina thea
components,a leta usa considera firsta defininga thea businessa missiona statementa anda
objectives.a Therea shoulda bea aa continuala evaluationa ofa goalsa anda strategiesa fora
meetinga obstaclesa anda innovativea planninga toa accomplisha thea goalsa anda identifya
opportunitiesa fora investmenta anda growtha anda evaluatea anya modificationsa thata maya
bea necessarya toa prosper.a Wea shoulda alsoa considera marketinga toa havea twoa essentiala
motions,a passivea anda active.a Passivea Marketinga woulda bea compriseda ofa thingsa thata
area donea becausea theya havea toa bea done,a like,a websites,a brochures,a businessa cards,a
anda brandinga -a thesea area alla waysa toa leta othersa knowa abouta whata youa havea toa
market.a Activea Marketinga isa abouta thea activitiesa thata geta youa anda youra producta ina
fronta ofa thea customersa ora clientsa thata youa hopea toa engagea with.a Thisa mighta looka
likea net-workinga withina aa group,a perhapsa telemarketing,a ora mailinga circulars,a anda
thea usea ofa sociala mediaa anda blogging.a Onea woulda hopea toa forma aa connectiona witha
potentiala clientsa througha thisa component.a Oftena timesa ita isa activea marketinga thata
enablesa passivea marketinga toa thena takea holda ofa thea marketinga relationshipa witha thea
client.Ia recentlya partooka ina thea hotela marketplacea ona ana extendeda personala situationa
thata willa bea mya lifestylea fora thea nexta montha ora morea duea toa extensivea repairsa
neededa ina oura home.a Mya currenta familiala unita consistsa ofa myself,a mya husband,a anda
hisa 99-year-olda mother.a Beinga thata wea havea somea speciala needsa witha "Mom",a Ia
wenta witha aa chaina thata Ia hada loyalty-membershipa witha thata isa verya neara toa oura
homea ina ordera toa managea thata situationa withina proximitya ofa thea hotel.a Ia chosea thisa
chaina becausea Ia ama recognizeda asa aa long-timea customera ofa thea samea anda thisa
chaina provideda benefitsa anda gentlea treatmenta asa aa result.a Ia havea aa familiaritya witha
thea chaina anda knowa whata toa expect.a Gettinga furthera "points"a outa ofa thisa timea ofa
crisisa isa aa welcomeda "perk"a asa wella anda Ia felta thata ifa Ia wenta witha ana unknowna
chain,a Ia woulda perhapsa geta lessa qualitya treatmenta anda justa "standard"a ora "basic"a
accommodationsa anda nota havea thea opportunitya toa usea nora woulda Ia increasea mya
"points".Thea maina componentsa necessarya fora aa marketa toa occura area thea foura P'sa
whicha area Price,a Product,a Place,a anda Promotion.a Thea pricea ofa aa producta willa
dependa ona manya factorsa anda isa aa verya importanta componenta ofa marketing.a Ita
dependsa ona thea targeta buyers,a supplya anda demand,a anda manya others.a Producta isa thea
itema thata isa beinga solda anda isa thea centrala elementa ofa marketing.a Placea refersa toa
thea pointa ofa sale,a thea locationa ora placea ofa wherea thea producta willa bea sold.a
Promotiona isa thea activitiesa thata makea thea businessa morea knowna toa consumersa anda
includesa itemsa sucha aa sponsorship,a advertising,a anda mediaa toa namea aa few.a Mya
frienda hasa hera owna businessa anda ia havea attendeda aa fewa popa upa shopsa witha her.a
Ata thea popa upa shopsa shea geta aa lota ofa salesa anda ita isa aa waya toa promotea hera
products.a Ita isa importanta fora hera toa takea parta ina thisa marketa becausea ita cana helpa
hera geta hera producta outa therea anda knowna toa others.a Whena othersa aska questionsa ita
cana givea hera newa ideasa toa adda toa hera collection.a Thea maina componentsa necessarya
fora aa marketa toa occura are:
a Producta ora service-a anythinga thata cana bea useda ora consumeda thata mighta satisfya aa
needa ora want.a Servicesa area aa forma ofa producta thata consistsa ofa activities,a benefits,a
ora satisfactionsa offereda fora salea thata area intangible.a Price-a thea amounta aa consumera
isa willinga toa pay.a Fora vendors,a thea pricea willa determinea profit/loss,a supplies,a anda
shipping.a Promotion-gettinga informationa outa abouta thea producta ora servicesa youa
woulda likea consumersa toa purchase.a Place-a youa wanta youra producta toa bea visiblea toa
catcha thea attentiona ofa consumers.
Asa aa Mastera Stylist,a Ia attenda Haira Showsa thata promotea toolsa anda haira products.a Ia
participatea becausea mya industrya evolvesa regularly.a Ia enjoya stayinga ina thea knowa ofa
newa toolsa anda products.a Newa productsa area createda everydaya toa helpa beautify,a treat,a
anda tamea hair.
Thea determinationa ofa pricesa anda thea behaviora ofa individuala marketsa area studieda ina
microeconomics,a whereasa topicsa sucha asa businessa cycles,a unemployment,a anda
inflationa area studieda ina macroeconomics.a Microeconomicsa anda macroeconomicsa area
interrelateda becausea whata happensa ina thea economya asa aa wholea isa baseda ona
individuala decisions.a Whata rolea doesa economicsa playa ina youra personala anda
organizationala decisions?a Providea ana examplea ofa thea rolea ofa economicsa ina decisiona
making.lthougha therea area manya smalla businessesa anda solea proprietorsa whoa providea
qualitya productsa ona Etsy.com,a therea area alsoa aa lota ofa smalla businessesa whoa doa
not.a Ia havea comea acrossa aa lota ofa businessesa ona Etsy.coma thata actuallya justa buya
stuffa froma Alibaba.coma anda sella ita ona Etsy.coma buta indicatea thata theya area
homemadea items--whicha theya area not!a Therea area alsoa timesa wherea thea businessa
ownera makesa theira homemadea producta buta ita isa throwna togethera quicklya anda ita isa
nota aa qualitya product.a Thisa reallya doesa causea aa negativea outlooka fora thea folksa anda
businessesa whoa worka harda toa providea aa homemadea anda qualitya producta toa theira
customers.a Whata Ia havea donea toa combata thisa isa reada reviewsa toa ensurea thata othersa
area happya witha thea producta Ia ama interesteda ina anda Ia alsoa takea aa looka ata thea
photosa thata thea sellera hasa posteda anda Ia deducea whethera ora nota thea itemsa looka
homemadea ora purchaseda froma somewherea thata massa producesa items.a Thisa tendsa toa
helpa me--buta Ia doa agree,a Etsy.coma shoulda doa morea toa combata thea bada qualitya
items.Ia wasa recentlya ina thea marketa foraa newa vehiclea anda Ia totallya understanda whata
youa area talkinga about!a Thea supplya anda demanda fora carsa righta nowa isa insane.a Ia ama
thankfula Ia wasa ablea toa geta aa gooda deala ona mya SUVa becausea ofa mya employment.a
Ia worka fora aa dealershipa associationa anda thea needa fora thea chipsa ina vehiclesa hasa
beena crazy.a Pricesa ofa vehiclesa havea gonea upa soa mucha duea toa thisa chipa shortage.a Ia
assurea you,a thea pricesa willa bea goinga backa downa toa aa sorta ofa 'normal'a pricea againa
soon,a asa thea chipa shortagea willa bea cominga toa ana enda soon.Ia ama soa sorrya youa area
havinga troublea witha thea cara marketa ata thisa time.a Ita isa sucha ana interestinga timea ina
oura countrya anda marketsa thata everythinga seemsa toa bea verya differenta froma whata ita
wasa twoa toa threea yearsa ago.a Mya sistera isa alsoa lookinga toa buya aa nice,a reliablea cara
anda ita isa harda fora hera toa finda somethinga thata worksa fora hera anda ina hera pricea
range.a Mosta newa vehiclesa havea markupsa becausea thea supplya isa smalla anda thea
demanda isa high--anda useda vehiclesa costa prettya mucha whata theya costa aa couplea ofa
yearsa agoa new.Ia hada aa positivea experiencea recentlya witha thea cara marketa becausea Ia
decideda toa tradea ina mya 2019a Hondaa Pilota anda Ia receiveda almosta whata Ia paida fora
ita new--anda Ia gota aa gooda amounta ofa moneya backa froma thea unuseda portionsa ofa mya
warranties.a Thea gainsa somewhata outweigheda thea facta thata Ia wasa nota ablea toa reallya
negotiatea thea pricea ofa thea newa vehiclea Ia wasa purchasing,a buta ina thisa casea ita wasa aa
wina becausea mya vehiclea hada aa couplea ofa cosmetica dingsa thata woulda havea costa
abouta thea samea amounta thata Ia losta ina nota beinga ablea toa hagglea mya price.a Ia thinka
thata isa wherea thea marketa differsa fora whatevera situationa youa area in.
Students also viewed