5-3 Final Project Two: Selection of a Struggling Company
Ashley Marie Allen
Southern New Hampshire University
June 4, 2021
Professor Jennifer Comeau
For the nonconventional human resources philosophy the Zappos online shoe retailer has
always been remarkable. For almost 10 years, "the offer" gave the company a new employee an
opportunity to receive a grant of $2,000 instead of starting the job. "The Offering" tries to
weaken people who do not like what is to come. The company is proud of the attention and
dedication its customers provide (Lam, B. 2016). Zappos attributes the recent shopping to the
widespread departures – a special version of the Offer made after its internal structure was
changed. The Company said the additional sales in 2015 were "mainly attributable to our
