MKT/421 Week 5 Final Marketing Plan and Presentation

Combine your Strategy and Positioning and Product, Pricing, and Channels papers along with your promotional strategy into a single Marketing Plan.

Write a 6,000- to 7,000-word paper that integrates your previous Learning Team assignments into a final Marketing Plan. In addition to your previous papers, include the following:

• Your promotional strategy for your product or service, including how you may use the following:

• Advertising
• Public relations
• Digital marketing
• Sales promotion
• Direct marketing
• Event marketing
• Outdoor

• The effect professional selling may have on your offering
• An initial budget for your plan
• The methods you use will measure the success of your plan
• Any ethical issues your marketing plan might have

Prepare a 15- to 20-slide Microsoft^® PowerPoint^® presentation illustrating your Marketing Plan.

Format your paper and presentation consistent with APA guidelines.

MKT/421 Week 1 Favorite Brand Paper

http://www.homeworkmarket.com/content/mkt421-week-1-favorite-brand-paper

MKT/421 Week 2 Marketing Mix Presentation

http://www.homeworkmarket.com/content/mkt421-week-2-marketing-mix-presentation

MKT/421 Week 2 Personal Branding Plan Paper

http://www.homeworkmarket.com/content/mkt421-week-2-personal-branding-plan-paper

MKT/421 Week 3 Perceptual Map Presentation

http://www.homeworkmarket.com/content/mkt421-week-3-perceptual-map-presentation

MKT/421 Week 3 Strategy and Positioning Paper

http://www.homeworkmarket.com/content/mkt421-week-3-strategy-and-positioning-paper

MKT/421 Week 4 Blue Ocean Strategy Paper

http://www.homeworkmarket.com/content/mkt421-week-4-blue-ocean-strategy-paper

MKT/421 Week 4 Product, Pricing, and Channels Paper

http://www.homeworkmarket.com/content/mkt421-week-4-product-pricing-and-channels-paper

MKT/421 Week 5 Map the Supply Chain Paper

http://www.homeworkmarket.com/content/mkt421-week-5-map-supply-chain-paper

MKT/421 Week 5 Final Marketing Plan and Presentation

http://www.homeworkmarket.com/content/mkt421-week-5-final-marketing-plan-and-presentation