IT Strategy 4

Unit IV Scholarly Activity 

Internet Activity 

Search the web or any online research database for a story on an organization that successfully uses data-capturing techniques. Write a two- to three-page paper describing in your own words what the software was able to do for the organization and how the results benefitted the organization. Emphasize what information the organization now has that could not be obtained without using data-capturing techniques. 

Your paper must be approximately two to three pages in length, not including the cover page and references. This assignment requires that students use the APA format in writing course papers. Therefore, the APA rules for formatting, quoting, paraphrasing, citing, and listing of sources are to be followed. Your paper must contain at least three professional references and may include internet sources, books, and professional journals or resources related to the profession. 

Textbook

McKeen, J. D., & Smith, H. (2012). IT strategy: Issues and practices (2nd ed.). Upper Saddle River, NJ: Prentice Hall.