Effective communication mid term

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Read section on “Commercials” & answer and submit questions on p. 126 #1, 2 in no less than 500 words.


1. what fallacious arguments are evidence in these commercials? Are some forms of fallacious arguments more prevalent than others?


2. Can a picture or a vidoe on an image be "fallacious" or is it an example of associating produces with images in a way that encourages people to make fallacious inferences? (if you buy a car," for example,"you will have fast and inttractive  life surrounding by lots of rich attractive people



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