Discussion Post 10

How did the organizations you explored address sustainability concerns inherent to their

industry, if at all?



Dixiebrandiscommittedtoensuringcontinuousgrowthandconservationofnatural

resourcesspecificallyforestsandtrees.Theydothisbyensuringforeverytreeusedthereis

anewoneplantedtogrowinitsplace.Theyarealsosuretouseeverypartofthetree

eliminatingnaturalwaste.Theydonotbuywoodfromendangeredforestandensurethe

woodtheyusesissustainablysources.(Georgia-Pacific,2022)



What other sustainable practices did the organizations you explored identify as priorities,

and what kinds of business risks may they be taking on to prioritize those sustainable

practices?

NotonlydoesDixieeliminatetree/woodwasteitalsotakescareandefforttoensurewater

saved.Theirpapermakingprocessallowsforverylittlewatertobeconsumedandmostto

berecycledandreused.Byimplementingtheseprocessesandwatersavingpracticesthe

verylikelytomakeoperationalpracticesmoreexpensive.(Georgia-Pacific,2022)(Soomo

Learning,2020)



Do you think that the business risks the organizations are taking to prioritize their

identified sustainable operations are worthwhile from a business perspective? Why or

why not?

Idobelievetheriskofoperationalexpenseisworthwhile.Dixieisastrongconsumername

andalthoughitmightbealittlemoreexpensivepeoplearelikelywillingnotpayforatop-

qualityproductthatofferssustainability.Treeandwaterconservationisaninitiativethat

hasbeentaughttoouryouthfordecades.Inmyopinionandspeakingformyselfitisa

drivingfactorofhowIcanmakeanimpactonsustainability.ItissomethingeasythatIcan

controlmyselfwithhowmuchIcontributetowasteorwhichproductsIchoosetopurchase.

AsI’vementionedinmypriorposts,andweexploredinourreadingsoftenifaconsumeris

willingtopaymoreforsustainabilitycomesdowntocostandmeanstopaythatextra

money.InthiscaseIthinkthequalityoftheirgoodcoupledwithtruesustainability.

(Georgia-Pacific,2022)(SoomoLearning,2020)



Georgia-Pacific.2022.SustainabilityStartsatthe

source.https://www.dixie.com/sustainability?

utm_source=GOOGLE&utm_medium=cpc&utm_campaign=Cups%20-%20Non%20Brand

%20-%20Sustainability%20-%20BMM&utm_term=%20sustainable

%20%20companies&gclid=EAIaIQobChMIjpD5zaHD6gIVIgiICR0PkgjPEAAYASAAEgLTzPD_BwE

&gclsrc=aw.ds



SoomoLearning.(2020).People, planet, and profit.https://www.webtexts.com