address the following:
• How did your company do at the end of the first time you
completed the simulation compared with at your last run-
through?
o The company was relatively the same throughout the
simulations when I complete them each time I achieved
Global International Business
• How did the company's growth change over the course of the
three run-throughs?
o The growth stayed the same each time I ran through the
simulation
• Which of your decisions do you think affected the company
and its growth more than others?
o Were these decisions made with the family in mind?
Explain why or why not.
• This was the hardest part of the simulation, you
immediately want to do what will be best for the
family and what the family wants done, however
that is not the best decision necessarily, while you
want the family taken care of and represented in the
company, the family cannot be the main reason for
decision making if the company is going to expand
and succeed.
o Which decisions served your company well and how?
• Bringing in outside board members to work in
conjunction with the family allowed for more
business sound decisions to be made without
emotion.
• Setting up the governance kept peace in the family
and made the family involvement fair and consistent
as well
• Hiring a CEO from outside the family, working along
side the board that contained family & non-family
members helped take the company to global
business status, again by allowing the decision
making to be around the best decisions for the
business and its growth not the family and the
emotional decisions that can get in the way.
• Selling the honey division and focusing on only the
natural product production and sales is what
eventually took the business globally.
o Are there any decisions or actions you would take
differently now that you know more about how they
affect a business? Explain why or why not.
• I think my decisions would all remain relatively
consistent to what I had originally decided. The
business achieved global international ranking, had a
high ownership value and the family relationship
was medium. The family relationship being medium
is tough, again because decisions were made in the
best interest of the company which can cause hurt
feelings amongst family members. But at the end of
the day the family is receiving dividends from the
company that allows them the lifestyle they desire
to live.
