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COMMUNICATION PLAN 1
Communication Plan Assignment
Karol Y. Armacanqui
School of Education, Liberty University
COMMUNICATION PLAN 2
Communication Plan
Project: Podcasting as an effective educational tool
1.1 Summary:
The use of podcasts can revolutionize how students learn at Eastampton Community
School. By integrating this innovative technology into the classroom, we can offer a personalized
learning experience that caters to each student's unique needs and learning preferences.
Compared to traditional text-based methods, podcasts provide an engaging and accessible way
for students to consume educational content (Ahmed & Stoll, 2023). Listening to podcasts
requires less effort, making it an ideal learning method for students who prefer audio content
(McNamara & Drew, 2019). According to Craig et al. (2023), podcasts can be valuable in
various educational environments, such as online or face-to-face instruction. Furthermore, this
supplementary tool can ignite a sense of curiosity, creativity, and critical thinking among
students, thus leading to a more positive learning outcome. At Eastampton Community School,
we are committed to providing our students with the best possible learning experience, and we
firmly believe that incorporating podcasts into our classrooms will help us achieve that goal.
1.2 Vision:
Eastampton Community School strives to create an environment that fosters curiosity, creativity,
and critical thinking. By incorporating innovative technologies into our classrooms, we can offer
students a more personalized and engaging learning experience.
1.3 Project Goal:
By the end of the school year, our main objective is to increase students' grades in English and
History by incorporating podcasting into our classrooms at Eastamtom Community School.
COMMUNICATION PLAN 3
1.4 Stakeholders:
Principal:
Advocate for integrating podcasts as an educational tool at Eastampton Community
School.
Communicate the vision for integrating podcasts as an educational tool.
Provide leadership, resources, and support to teachers for successful implementation.
Encourage a culture of innovation and experimentation in teaching methodologies.
Technology Coordinator:
Develop podcast episodes based on identified learning objectives (English and
History)
Record, edit, and produce podcast episodes using appropriate equipment and software.
Host podcasts on accessible platforms or within the institution's learning management
system (LMS).
Use feedback and data to refine content and delivery methods for future episodes.
Educate teachers/professors on incorporating podcasts into their teaching methods.
Teacher:
Incorporate podcasts into their teaching methods based on identified learning
objectives.
Collect feedback from students on the usefulness and effectiveness of podcasts in
learning.
Integrate podcast episodes into lesson plans or as supplemental materials.
Offer ongoing support, resources, and further training opportunities for students
interested in advancing their podcasting skills.
COMMUNICATION PLAN 4
Students:
Incorporate student-created podcasts as supplementary materials in relevant lessons.
Students will present their podcasts to the school community or through online
platforms.
Actively engage with podcasts by reflecting on episodes, discussing content, or
completing related assignments.
Parents
Parents can further explore podcast topics at home, such as additional readings or
activities related to the discussed content covered in English or History classes.
Listen to selected podcast episodes alongside their children to encourage their
involvement in the project.
Parents must attend the planned meetings to know the project's purpose and provide
constant support to their son or daughter.
1.5 Communication method:
Project SharePoint site: Our project SharePoint site will serve as the central hub for
project information, documentation, and tracking.
Microsoft Teams: Team communication meeting and status tracking.
Core Team Meetings Frequently Bi-weekly: These meetings will foster a collaborative
environment for brainstorming and gaining approval to complete the project successfully.
Projects Status Update Frequency-Monthly: We will provide monthly updates on the
project's status to keep everyone informed and ensure we are on track to meet our
objectives.
COMMUNICATION PLAN 5
1.6 Project Phases:
Phase 1: Planning & Preparation
The technology coordinator will organize workshops or seminars for educators,
administrators, and parents to introduce podcast concepts, benefits, and potential impact
on education. Additionally, researching successful case studies and models of podcast
integration can provide valuable insights. We can ensure that teachers and students are
fully prepared by identifying the podcast format that aligns with educational objectives
and assessing the availability and requirements of technical resources, such as recording
equipment and editing software. Lastly, we will assess the availability and requirements
of technical resources like recording equipment, editing software, and hosting platforms.
Phase 2: Content Creation
The first step is to create a script or outline for the episodes based on the content strategy.
The next step is to record and edit the episodes while maintaining high production
quality. The podcast format, such as lecture style, interviews, or storytelling, should also
be decided. After recording, editing, and producing, the podcast episodes can be
integrated into lesson plans or used as supplemental materials. It is also crucial to specify
how students should engage with the podcast content, such as through discussions or
assignments. Reflections.
Phase 3: Integration & Implementation
This involves supporting teachers in integrating podcasts as supplementary materials
within their lesson plans and encouraging innovative ways of using podcasts to reinforce
classroom learning. To ensure the podcast is easily accessible to students, we will host
podcasts on accessible platforms or within the institution's learning management system.
COMMUNICATION PLAN 6
Phase 4: Student Engagement & Evaluation
Reflective activities will be introduced to optimize student engagement and evaluation to
allow students to articulate their thoughts, opinions, or takeaways from the podcasts.
Furthermore, establishing clear criteria for assessing student-created podcasts based on
content quality, alignment with objectives, and engagement levels will provide a practical
learning framework. In addition, encouraging peer review among students will foster a
culture of constructive feedback, leading to better learning outcomes. Lastly, it is crucial
to inform parents about this educational initiative and their children's involvement in
podcast creation and provide suggestions for parents to engage in discussions or listen to
the podcasts together.
1.7 Timeline
Phase Fall 2023 Winter 2023 Spring 2024 Summer 2024
Phase 1: Planning &
Preparation
Sept. 10
to Oct. 30
Phase 2: Content
Creation
Nov. 10
to Nov. 30
Phase 3: Integration &
Implementation
Dic.10
to Mar. 30
April 10
to May 30
Phase 4: Student
Engagement &
Evaluation
June 20 to
July 20
COMMUNICATION PLAN 7
References
Ahmed, D. & Stoll, O. (2023). Students’ experiences and understanding of podcasts to learn
about inclusion and integration in the introductory lessons of adapted physical education
course. Strategies, 36(2), 46-48. https://doi.org/10.1080/08924562.2023.2174730
Craig, C., Brooks, E., & Bichard, S. (2023). Podcasting on purpose: Exploring motivations for
podcast use among young adults. International Journal of Listening, 37(1), 39–48.
https://doi.org/10.1080/10904018.2021.1913063
McNamara, S. & Drew, C. (2019). Concept analysis of the theories used to develop educational
podcasts. Educational Media International, 564, 300–312,
https://doi.org/10.1080/09523987.2019.1681107
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