•
Homage
•
Wayfinding
•
Refinement
•
Visualization
CONCEPT
Ideation & Visual Thinking
12
Prototypes are generally created for what purpose?
•
Observation
and
testing
•
Marketing and public relations
•
Distribution and sales
RATIONALE
Prototypes are created for observation and testing, and do not
always reflect the final appearance or functionality of a design. A
design can be refined to its necessary attributes by observing and
testing a prototype.
CONCEPT
Refinement
13
Which of the following terms is related to the development
of advertising?
•
Unique
selling
proposition
•
Demographic
•
All of the answer choices are correct.
