Running head: GLOBAL BUSINESS CULTURAL ANALYSIS: JAPAN 1
Global Business Cultural Analysis Outline: Japan
Liberty University
Abstract
GBCA: JAPAN 2
The purpose of this paper is to explain the nuances, and cultural elements that are predominant
when doing business in Japan. The research specifies that despite Japans size they are recognized
as a large key player in the World Economy. Research was conducted by using Masters Level
research methods and by utilizing Liberty University’s online database(s) along with using
scholarly peer reviewed resources, and industry journals found on the internet.
Global Business Cultural Analysis: Japan
What are the major elements and dimensions of culture in this region?
Communication
GBCA: JAPAN 3
Introduction
Verbal. The dominant language of Japan is Japanese. English language instruction is also
mandatory for elementary school grades five and six, and secondary school, and is often used in
business settings (Culture Grams World Edition, 2016, p.2). Japanese value harmony over
conflict, and avoid saying the word “No”, when asked a direct question. Contextual nuanced
communication with Japanese means that non-verbal cues, and literality must be employed when
wishing an answer to a direct yes or no question (Business, 2017).
