T. Burgi Components of Analytics Driven

COMPONENTS OF ANALYTICS DRIVEN

Components of Analytics Driven

Tiffany Burgi

School of Business, Liberty University

Author Note

Tiffany R. Burgi

I have no known conflict of interest to disclose.

Correspondence concerning this article should be addressed to Tiffany R. Burgi.

Email: [email protected]

COMPONENTS OF ANALYTICS DRIVEN

data analytics, the employees will take the information and create decisions out of the data they

receive. Christian leaders will see how mentorship and fostering a positive culture in the

workplace will lead to success for the company and the people involved. Leaders and Christian

leaders should always focus on others and how to ensure they are not only supported, but

improving their skills on a daily basis.

Keywords: Analytics, success, culture, mentorship, Christian leaders.

COMPONENTS OF ANALYTICS DRIVEN

decisions for future success in the company (Bartlett, 2013). For a company to use the data

analytics to their advantage, they need to combine the data analytics with the industry knowledge

they have to make informed and sound decisions for the company and its future successes. When

an

organizational culture directed towards sharing and exchanging knowledge within a firm

among all organizational units and data-based decision-making (Ennouri and Mezghani,

2021). DDC allows employees inside the firm to take advantage of data outside the firm

and transform it into useful information for the decision-making process as well as to

develop innovations. (Al-Khatib, 2022, p. 1027)

All employees within a company have a role in the way a company chooses to make and

implement changes. When the company starts to use the industry knowledge and data analytics

to make plans and to make changes, all individuals need to assist with that transition process.

The way true change can be achieves is only come from the data analytics, industry knowledge

and the employees wanting to help with implementing the progress.

Analytics

Within a company there are many different perspectives on experiences, beliefs, status

and more that have an impact on how someone can look at something or act toward something

COMPONENTS OF ANALYTICS DRIVEN

to depend on artificial intelligence to provide the data analytics to be used in order to move the

company forward. With the new use of artificial intelligence, it also makes processing of the

analytic data easier and faster to processes.

When a company uses artificial intelligence for the way they look at their data analytics,

they are able to see how the company uses machine learning. Machine learning is "a computer

program or system that can learn specific tasks such as discrimination or classification without

being explicitly programmed to do so" (Ahmed & Khan Pathan, 2019). The most important thing

in the definition that Ahmed & Khan Pathan provides businesses is the word learning. The

machine learning looks at the complete data picture, and it (along with artificial intelligence), can

lead to decision making. Because companies are using artificial intelligence, it provides the

company the capability to analyze a large amount of the information to see what patterns are

established or starting with their customers, and this also gives the company the ability to make

timely decisions in their plans.

When discussing analytics, people often think of it as only a data analyzation. However,

it is more sophisticated than just data that goes into data analytics. The intricate procedure that is

used to make decisions within a company using the analyzing data is a mix of habits, trends,

experiences, likes, dislikes and others unique aspects that go into the decisions for course

COMPONENTS OF ANALYTICS DRIVEN

continuously be evaluating the data and how they are using the data within the company. Every

company is different and will not use the data analytics in the same way. Data analytics needs to

be customized for each company and each situation. In addition to catering it to the organization,

it also needs to be done to use the information in the best way in the decision-making process.

One method to manage how the data analytics are used is in a project management style.

Project Management

When implementing project management in data analytics decision making strategy, it

can help the business stay on track with what the end result they are wanting. Project

management uses "current practices, norms, values, and power structure are recombined and

amended in a purposeful way, which needs an effective control mechanism to deliver it"

(Badewi, 2022, p. 135). Project management can be used in all kinds of areas, such as school,

work, and home life. Rather than changing what it is used for, it changes how it is used.

However, ultimately, it can aid in decision making. Project management can be used in many

different forms depending on the situation and the decisions that need to be made. When a

business begins with project management, they need to have the goals in mind first and know

what data they will need. From there, the leaders will make objectives and processes to achieve

the goals and create forward movement for the company.

COMPONENTS OF ANALYTICS DRIVEN

criteria and procedures for reaching the goals of the company. Leadership needs to have a crucial

function in the project management body of knowledge for every step of the project management

process because it gives the standard for what to do. The PMBOK is a beneficial process for

companies to use to make sure they are keeping current with the industry and reaching the goals

the company is wanting.

Agile

Project management using the agile method is a style that would be good for the industry

of software and technology. The method of agile has a focus on the stakeholders. One study also

highlights that teamwork is an aspect of agile project management. The study noted that when

teamwork is used with agile project management, there are more favorable outcomes produced

(Agbejule & Lehtineva, 2022). The agile project management approach is between people. There

needs to be strong communication with the stakeholders throughout the project. The agile project

management looks at the customer stakeholders. This approach encourages inventiveness with

productivity by giving feedback continuously throughout the project (Agbejule & Lehtineva,

2022). Because teamwork is used in the agile project management approach, the approach can be

changed as the organization proceeds and looks at the demands that are needed in order to

COMPONENTS OF ANALYTICS DRIVEN

software and others in order to succeed. In addition, Christians should be making sure that all

that needs to be included in decision making and project management will be included. This

gives the opportunity for the best outcomes when all the right people are included. Also is is

important that Christians make sure the circumstances they are asking people to work in are

validating, providing opportunities for growth and a supportive atmosphere. Leaders should be

managing the data analytics and know how they are going handle it. A Christian leader needs to

also provide upright guidance and provide the support the team member needs. Christian leaders

should want to see their employees excel and have the knowledge of how to use data analytics to

serve their employers and make good decisions.

To have a practical analytic driven culture, there need to be people invovled. Leaders

need to bring the group together. Christians should have the desire to have the best people in that

group to get the best outcomes. These people need to be the right and best for the knowledge

outcome even if they would not be their first thought or choice by others. Christian leaders need

to look past any stereotypes, rumors, or bias and place the right people in the right places. The

numbers are provided by the data analytics, and the employees are the human perspective, and

together, they make a culture that is needed for the success of the company. Having good morals

is something that should be expected from a Christian leader. A Christian leader should use those

COMPONENTS OF ANALYTICS DRIVEN

practicability, reliability, and high efficiency in numerous applications; furthermore, it has solved

conventional and emerging problems" (Huang et al., 2021, p. 1). People need to use the

information that is provided by machine learning and data analytics to make sure the money

spent on getting the data is used well.

Biblical Perspective and Mentoring

When it comes to data analytics, it cannot just be left to the leaders to handle. The leaders

need to be building their employees to understand it as well through mentorship. Christians

should always be looking to help others to succeed and learn new skills to help them in the

future. Mentorship is an obligation once it starts it cannot be a passing thing. There needs to be

an intention to help develop and expand their knowledge for placements they will have in the

future, even if it is not within the same company. That is where the Christian leader aspect comes

in. A Christian leader will help even if that means the skills they are sharing with an employee

translate to them leaving the company for other employment. Leaders and Christians should

focus on bettering the person, even if it may or may not help the company. "So encourage each

other and build each other up, just as you are already doing. Dear brothers and sisters, honor

those who are your leaders in the Lord's work. They work hard among you and give you spiritual

guidance" (1 Thessalonians 5:11 -12, New Living Translation). Christian leaders want to see

COMPONENTS OF ANALYTICS DRIVEN

everyone.

Conclusion

Data and people are important parts of the culture of driven analytics. The culture in the

company and the projects they are working on are always conditional because of the people that

are working on them. Those projects are being run by imperfect people, typically with good

intentions. The company cannot run on data alone; they need people–employees. There has been

a lot of progress with the technologies that companies use and new technologies coming to

market as well. New technology is great for companies, but they will always need people to

understand the data and implement it. The combination of the data, technology, leadership and

employees is what dictates if a business will be successful. The teamwork that the leadership

fosters is also an essential part of the success of the company. Ensuring that the right people are

put together for success is vital for the goals of the company.

As Christian leaders, others need to be looked after first. Leaders need to be connecting

the right people because of their skills, capabilities, motivation and drive. Leaders do this

because it is the right thing to do and not because they could receive a promotion, rather they

focus on achieving the best outcome(s). Making decisions within a company with human input

and the analytic data is something that is done daily. The Christian leader will see those that are