MKT/571 Week 2 Learning Team New Product Launch Marketing Plan, Part I

profileHomework Tutor
 (Not rated)
 (Not rated)
Chat

Week 2 New Product Launch Marketing Plan, Part I

Create a product launch plan of no more than 1,050 words for 2 markets (domestic and international). 

Include the following components for both markets:

  • Market needs
  • Market growth
  • A brief SWOT Analysis
  • Potential competition
  • Product offering and product definition
  • Product identification
  • Justification for your choice of product
  • A 10-question survey that you will use for your final marketing plan, that collects additional primary data about the buyers

Use the Sample Marketing Plan in Ch. 2 of Marketing Management as a guide in developing the components of your plan.

1240 Words Paper

6 Sources

APA format

Score: 5/5

    • 9 years ago
    MKT 571 Week 2 Learning Team New Product Launch Marketing Plan, Part I
    NOT RATED

    Purchase the answer to view it

    blurred-text
    • attachment
      week_2_learning_team_new_product_launch_marketing_plan_part_i.doc