Strategic management

Please write a one page about the question, remember you must read the two article super carefully, for the second article Hagiu, you only need read around the 6th page but you need read the first article carefully and answer the question , each reaction to  challange  worth 5 points , you need address total 2 reaction for two challange 

Question: Based on the reading by Hagiu & Rothman (2016) online marketplaces can face 4 challenges. The three articles on Apple’s App Store highlight two of them that Apple is currently facing: disintermediation and regulatory risk.  for each challenge, how do you think Apple should react to address the challenge? (2x 5 points)

Challenges: 

1.disintermediation 

2.regulatory risk