Strategic Approach
Please answer the question
- 1. Assess Southwest Airlines’ strategic approach to human resource (HR) management. Determine how its strategy increases organizational effectiveness.
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South West Airlines is an airline company located in Dallas Texas state in the USA. The airline is the largest according to the number of passengers carried each year in the United States compared to other airliners. The company is highly regarded for its innovative management style, its people management practice has contributed to its stable performance.
The mission statement of the company is “we are committed to provide our employees with stable work environment with equal opportunity for learning and personal growth.” This shows that the company has great commitment to its employees and recognizes the efforts the employees make in providing service to customers that generally gives the company operational efficiency. This imparts loyalty and respect of employees towards the company and in the long run, success is assured.
The company has a unique way of hiring employees by identifying people with the right attitude who will add value to the company. Correct way of hiring employees has a great consequence. This increases the company’s effectiveness because getting the right people to work will reduce errors, boost sales, minimize supervision and result to increased sales. This human resource strategy used by the company was aimed at creating a Southwest spirit culture among customers and employees. This enabled employee use common sense to carry out their daily duties, making them responsible and ensuring effective work flow.
Please Answer this question:
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