Sports sales and sponsorship (PDFs to help with the questions)

Identify an example of an incentive utilized by a sporting organization for each of the five primary motives for participation or spectatorship. You will be providing a link to an ad for the promotion (if available) as well as a description of the how the marketer is appealing to this motive (for example: through a price incentive, contingency incentive, etc.) and who is being targeting.

1.  You must provide 5 examples, one for each of the primary motives. Each motive and the associated incentive should be described in 2-3 paragraphs.

2.  Design your own sport incentive/promotion.  Who are you targeting? Why? What is the desired result? Is the desired result measurable?