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1. United Nations Environment Programme

URL: www.unep.org  or  www.unep.fr/scp/tourism/topics/ecotourism

Background Information:  UNEP provides leadership and encourages partnerships in caring for the environment by inspiring, informing, and enabling nations and people to improve their quality of life without compromising that of future generations.

Question:

  1. What is the purpose of the site?
  2. What did you find interesting?

2. Tourism Sites Activity 

Site Name:  Switzerland Tourism

URL: www.myswitzerland.com

Background Information: Information regarding tourism in Switzerland.

Site Name: Garda Lake

URL: www.gardalake.it

Background Information: Tourism information on Lake Garda, Italy.

Site Name: New Zealand

URL: www.newzealand.com

Background Information:  This Web site is an introduction to tourism in New Zealand and how a visit can be a fantastic experience.

Site Name:  Tour Egypt

URL: www.touregypt.net

Background Information: Tour Egypt provides searchable directories of Egypt’s hotels, restaurants, cruise lines, travel agents, transportation companies, and tourist attractions.

Site Name: Queen Victoria Market, Australia

URL: www.qvm.com.au

Background Information:  The Queen Victoria Market is more than just Melbourne’s shopping mecca—it is an historic landmark, a tourist attraction and an institution for Melbournians.

Site Name: Travel Alaska

URL: www.travelalaska.com

Background Information: Travel Alaska provides vacation-planning information.

Site Name: Genuine Nebraska

URL: http://visitnebraska.org

Background Information:  This web site offers extensive, database‑driven information about places to go and things to see and do in Nebraska.  

Site Name: Wyoming Forever West

URL: www.wyomingtourism.org

Background Information:   This Guide has been created with one goal: to help you find information about Wyoming quickly and efficiently.

Site Name: I Love NY

URL: www.iloveny.com

Background Information:  Official Web site of New York State Tourism with information and deals on visiting New York.

Question:  Choose three state and three international tourism sites from the list above.

  1. Which sites have the most powerful marketing concept in each category?
  2. What characterizes the sites you have chosen? 
  3. What marketing concepts do these sites employ? 
  4. What is your opinion of using the Internet as a channel of distribution for advertising?  Why?
  5. How do the U.S. sites compare with the international sites?
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