Psychology of social media

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Instructions

We have been looking at different psychological theories and the way we can use them to better examine social media. For this assignment use  Michelle Obama . Spend some time looking through her social media accounts: Facebook, Twitter, Instagram, Pinterest, etc. Then write your analysis, being sure to cover these points:

  • A good introduction including who your subject is and a good overview of them and their social media use
  • Examples and discussion of schema/script theory in your subject
  • Examples and discussion of cultivation theory in your subject
  • Examples and discussion of agenda-setting theory in your subject
  • Examples and discussion of social learning in your subject
  • Examples and discussion of uses and gratifications theory in your subject
  • Conclusions
  • 3 years ago
  • 15
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