PROJECT 1. PRINCIPLES OF MARKETING: DEVELOPING A TARGETED PROMOTIONAL CAMPAIGN

 

EXERCISE # 1. PROJECT 1.

PRINCIPLES OF MARKETING: DEVELOPING A TARGETED PROMOTIONAL CAMPAIGN

STEPS:

1. Follow carefully all the steps described below.
2. ANSWER ALL the questions from the text.
3. Capture the FINAL maps in a LAYOUT, part FOUR, page 86; EXHIBIT 3