Positive Organizational Change-Uber

Uber should be a good one. 

To prepare for the Week 6 Assessment, choose a well-known corporation, such as Samsung, Starbucks, Ford Motor Company, or Waste Management, that implemented a major change. Analyze the corporation’s change process based on Kotter’s 8-Step to Change using the Organizational Change Chart. (Attached at bottom)

Kotter's 8-Step Change Model

• Step One: Create Urgency.
• Step Two: Form a Powerful Coalition.
• Step Three: Create a Vision for Change.
• Step Four: Communicate the Vision. 
• Step Five: Remove Obstacles.
• Step Six: Create Short-Term Wins.
• Step Seven: Build on the Change.
• Step Eight: Anchor the Changes in Corporate Culture.

Was this a positive organizational change? Why or why not? If so, what strategies and tactics were effective or ineffective in creating positive organizational change? What strategies and tactics would have worked better?