Positioning Strategy and Statement 1,2,3
Right now it is los angeles time 10/21/18 Sunday 5:30pm, it is due within 12 hours which is 10/22/18 Monday 5:30pm
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Positioning Strategy and Statement:
1. What position within the competitive marketplace will this campaign support for the brand?
2. Who are the competitors and whatcriteria do thet compete?
3. Create a positioning statement that your brand will need to adopt in order to successfully compete in the marketplace. Follow this format: To_____(target market),______(brand) is the _____(category)_____that provide_____(key benefit).
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