Module 05 - Using Type, Color, and Design Principles to Communicate / ► Module 05 Comprehensive Quiz

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Question textFast food’s favorite colors are:
Select one:
a. Red, white, and blue
b. Yellow, green, and white
c. Red, yellow and orange
d. Red, purple, and turquoise
e. Orange, green, and violet
Question 2Not yet answered
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Question textA ________________ is a very short line or a single word at the end of a paragraph or column.
Select one:
a. Deadline
b. Placed text
c. Orphan
d. Widow
e. Grandma
Question 3Not yet answered
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Question textThe invention of the ________________ allowed for mass production of labels.
Select one:
a. Waterproof Ink
b. Newspaper
c. Printing Press
d. Steam Engine
e. Assembly Line
Question 4Not yet answered
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Question textIn creating the message, the ________________ will aid in making it effective.
Select one:
a. Typefaces
b. Writing
c. Designer
d. Principles of design
e. Fifth element
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Question textIn creating the message, the ________________ will aid in making it effective.
Select one:
a. Typefaces
b. Writing
c. Designer
d. Principles of design
e. Fifth element
Question 6Not yet answered
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Question text________________ helps create organization and unite elements that belong together by grouping similar elements together.
Select one:
a. Layout
b. Balance
c. Proximity
d. Symmetry
e. Alignment
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Question textYour ________________ is linked to your product or service.
Select one:
a. Regular Users
b. Target Audience
c. Sales Managers
d. Posters
e. Color
Question 8Not yet answered
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Question textAs printing became cheaper, ________________ were produced.
Select one:
a. Circus Posters
b. Novels and textbooks
c. Comic Books
d. Marketing Manuals
e. Newspapers and Broadsheets
Question 9Not yet answered
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Question textOne of the oldest logos still in existence is the ________________.
Select one:
a. Ford Blue Elipse
b. Lowenbrau Lion
c. Johnson’s Wax
d. Golden Arches
e. St. Pauli Beer Girl
Question 10Not yet answered
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Question textThe promotion of goods and services through advertising is:
Select one:
a. Door to Door Sales
b. Marketing
c. Product movement
d. Appeal
e. Retail
Question 11Not yet answered
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Question textIn creating the message, we must look for ________________.
Select one:
a. The words
b. Girls on the page
c. What grabs your attention
d. The color blue
e. Basic shapes in the design
Question 12Not yet answered
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Question text________________ aids a design by tying together individual elements.
Select one:
a. Bold type
b. Repetition
c. Typography
d. Color
e. Composition
Question 13Not yet answered
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Question textThe color scheme of forest greens, barn reds, tans, and browns.
Select one:
a. Mellow
b. Earthy
c. Mossy
d. Muted
e. Autumnal
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Question textDesigns are so integrated into society that they become ________________.
Select one:
a. Annoying
b. Invisible
c. Taken for Granted
d. Common
e. Art
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Question textThe Marketing Toolbox includes:
Select one:
a. Print
b. Posters
c. Infographics
d. On Line Ads
e. All of these.
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Question textThis color stimulates the sweet tooth.
Select one:
a. Red
b. Blue
c. Pink
d. Green
e. Purple
Question 17Not yet answered
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Question textCompanies needed to make a ________________.
Select one:
a. Poster printer
b. Visual Identity
c. Bigger sign
d. Computer Printer
e. New trade language
Question 18Not yet answered
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Question textMost businesses want you to know who made their product or provided their service so that you will ________________.
Select one:
a. Tell someone.
b. Post it on YouTube
c. Return and buy again
d. Sing its praises
e. Open your own store
Question 19Not yet answered
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Question textA good poster should ________________.
Select one:
a. Use red letters
b. Grab your attention
c. Have a picture of a cat
d. Have lots of photographs
e. Promote Joe’s stuff
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Question textColor of cheer, vigor, boldness. It decreases irritably and improves social behavior.
Select one:
a. Red
b. Yellow
c. Green
d. Orange
e. Blue
Question 21Not yet answered
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Question textThe safest color, lowers blood pressure and creates a sense of serenity:
Select one:
a. Red
b. Blue
c. Green
d. Yellow
e. Orange
Question 22Not yet answered
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Question textYour message is designed to reach your ________________.
Select one:
a. Friends
b. Target Audience
c. Boss
d. Retailers
e. Newspapers
Question 23Not yet answered
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Question textMagazines added more opportunities for ________________.
Select one:
a. Pictures
b. Articles
c. Gossip
d. Advertising
e. Designers
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Question textColor of elegance, dignity, and mystery. Used for mourning in the west.
Select one:
a. Gray
b. White
c. Orange
d. Black
e. Brown
Question 25Not yet answered
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Question textWhat we see first in a design is the ________________ of the design.
Select one:
a. Hierarchy
b. Bold Type
c. Pictures
d. Color
e. Psychology