INNOVATION AND TECHNOLOGY MANAGEMENT

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 Choose an IT/IS technology company and analyse, discuss and present their technological innovation: 

● The core business activity and the role of innovation in their value proposition. 

● How innovation is making this business different than competitors? 

● Research and development and its relationship with the organisation's innovation. ● What factors affected the firm’s innovation success? Is their innovation a “sciencepush” or “demand-push”? 

● What’s the firm’s innovation category? What type of innovation is proposed by the firm? Explain the innovation type from different aspects of innovation type. 

● Study the firm’s technology S-Curve. What is the stage of this business on the SCurve?  

● How successful the firm has been in utilising innovation in their own advantage? 

  • 5 years ago
  • 30
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