Innovation and Entrepreneurship

The business model canvas is made up of nine parts that, together, end up describing the business model. A business plan shouldn’t be created until this has been done because you need to know what your business model is before you can really create a business plan (Osterwalder et al., 2010). The textbook goes into detail on the aspects of every section of a business model. Supporting statements from research are required and must be cited in APA Format. See grading rubric before starting the assessment. 

INSTRUCTIONS: Create a business model for an established business using the template shared in the textbook. You can use a business from the PESTEL Analysis list and/or a business of your own choice. Business choices are listed below:

  UBER https://www.uber.com/en-JM/blog/ (Links to an external site.)

Ring https://latam-es.ring.com/pages/doorbells (Links to an external site.)

Green Thumb https://www.gtigrows.com/brands/overview (Links to an external site.)

TESLA https://www.tesla.com/

The required sections that must be included in your Business Model are listed below. DUE: Thursday, March 3rd by end of day. 

KEY PARTNERS

KEY ACTIVITIES

KEY RESOURCES

VALUE PROPOSITIONS

CUSTOMERS

CHANNELS

CUSTOMER SEGMENTS

COST STRUCTURE

REVENUE STREAMS