Import/ Export Marketing

Format for the Term Paper: 

Topic: Mercedes Benz, from Germany

The term paper is the development of an export plan. Place yourself in the position of an import and/ or export manager and a select a product or service as well as a country that you would be shipping. Create this plan using the information in the book as a reference. In case of doubt on how to proceed, I welcome you to meet with me before or after class for guidance. The length of the paper should range from 10 to 15 pages typed in double space. References and bibliography should include at least three most recent journal articles, besides the web sources, if any. I will be posting additional information (including a suggested format) on Blackboard as a guideline. MLA format preferred.