final project

 

Exercise Content

1. For your Final Project, you need to create a free student account at 
   
   
   https://hbsp.harvard.edu/
   
   
   Once you created the account go to the following link:
   
   
   https://hbsp.harvard.edu/import/1042214
   
   
   The case is:
   
   
   Banyan Tree Resorts & Hotels: Building an International Brand From an Asian Base.
   
   
   By: Peter J. Williamson, Arnoud De Meyer, Hwee Chua Chei
   
   
   Write a minimum 5-page paper analyzing the case and answering the questions at the end of the case (end of page 12 and page 13).
   
   
   
   
   Write using APA 7 Format and list all your references.