EXXON MOBIL

Create a 10 slide PowerPoint presentation in which you describe in detail the key decisions you made in Project Parts 1, 2, and 3 and the reasons for those decisions. Include any additional items of your choice to support the proposal for expansion.

COMPANY: EXXON MOBIL

EXPANSION PROPOSAL: CHINA

Part 1 Introduction

• Introduction and overview of your selected company along with an initial analysis of the growth opportunity
• Country of Choice
• Mode of Entry

Part 2 Cultural Exchange and Marketing Strategy

• Cultural Differences
• Distributions Methods: Product/Market, Pricing and Positioning

Part 3 Strategic Audit

• Internal Environment
• External Environment
• Strengths
• Problem Analysis
• Recommendations and Implementation Costs

REFERENCE AND COVER PAGE IS NOT INCLUDED IN 10 SLIDES

PLEASE ADD NOTES AS THIS REQUIRES A RECORDING

APA FORMAT 

NO PLAGIARISM

I HAVE ATTACHED MY FINAL PAPER AS A REFERENCE FOR THIS SLIDE.