Customer Satisfaction and Product Guarantee Plan

Part 1 

Develop your Customer Satisfaction and Product Guarantee Plan for the product that you selected in Unit 1. 

Your plan will include the following:

• Section I: Company and Brand Information 
• Section II: Product Pitch Script 
  • This section will optimize the perfect pitch for selling your brand. 
  • It includes features and benefits of the product.
• Section III: Cross-Selling and Promotional Opportunities 
  • This section will examine and recommend 2 complementing products for your brand, relevant to the customer’s lifestyle, to build brand awareness and loyalty. 
  • Develop 1 promotional campaign for selling these complementing products.

Part 2 

Final Key Assignment Sections

• Section I: Company and Brand Information 
• Section II: Product Pitch Script 
  • This section will optimize the perfect pitch for selling your brand. 
  • It includes features and benefits of the product.
• Section III: Cross-Selling and Promotional Opportunities 
  • This section will examine and recommend 2 complementing products for your brand, relevant to the customer’s lifestyle, to build brand awareness and loyalty. 
  • Develop 1 promotional campaign for selling these complementing products.
• Section IV: The Product Promise and Guarantee