What are a few different ways that the supermarket chain
could incorporate farm-to-table principles into its operations
while still meeting consumer demands?
While it may not be feasible to be completely farm-to-table, one way
to incorporate the principles into operations is to utilize local farms
for in season produce and all meats and poultry. For items that are
not in season, we can offer jarred versions from the local market as
well as frozen options in addition to maintaining a small selection of
fresh that are not local to meet customer demands.
What are the benefits and risks associated with incorporating
farm-to-table principles into the grocery chain's supply chain?
The benefits of incorporating farm-to-table principles into the
grocery chains supply is that items will be fresher and healthier. It
will also be more sustainable and reduce pollutions created by
transporting goods. Risks associated with incorporating farm-to-table
principles into the grocery chains supply is that items will be more
expensive which could upset shoppers. Items that are not in season
may not be available to meet customer demand as well.
What data and communication with the local farms is necessary
for the supermarket to implement this endeavor?
There is a great need for communication and data from the local farm
if this endeavor is to be successful. We will need to know what the
farms are capable of producing as well as how much and how often.
What factors or metrics will determine whether you, as the
COO, support applying farm-to-table principles to the
supermarket, and why?
As the COO, most important to me is how much it will cost us as well
as how much we stand to profit to know if the endeavor is feasible. I
will implement the TBL strategy, but profit is important here too.