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Ashley Allen
Strategic Opportunity Management
MBA 699
SNHU
To: Vice President
From: Business Development Manager
Subject: Performance Measurement & Goals Recommendations
Dear Vice President,
The strategic planning team has a plan to assess and communicate the effectiveness of
change activities. This is accomplished by establishing objectives for our life sciences
organization and choosing performance metrics that may assess whether or not these objectives
are being reached. Goals for the change projects, performance metrics, KPI measurements, and
performance improvement strategies will all be outlined in this communication.
Goals
Despite the variety of objectives that might be specified, the following top two should
guarantee a smooth process:
1. Improving Employee Engagement
2. Improve Staff Training
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