• In the contemporary business landscape, initiatives relating to
corporate social responsibility (CSR) are considered to be of
paramount importance for businesses, regardless of the industry
in which they function. Such initiatives fundamentally enable
firms to create value at a comprehensive level by taking into
account the needs of diverse stakeholders (Taylor et al., 2018).
The specific steps that will be taken in the project context in order
to promote CSR initiatives include taking part in community
programs that focus on minimizing the environmental footprint of
businesses and participating in community-based activities that
focus on addressing important social issues such as poverty and
homelessness.
In the current times, when the environment is suffering significantly, it
is of paramount importance to focus on the quality of the environment.
Some of the initiatives that will be taken to improve the quality of the
environment are planting ten trees on a monthly basis and recycling
plastics or waste materials in the community setting to create new and
useful products. Such activities will be undertaken so that the negative
impact on the environment can be reduced and the community can
benefit. Similarly, contributions will be made towards the social issues
relating to poverty and homelessness by making donations of food,
clothing, and other useful items like hygiene products.
• In order to attract, develop, engage, and reward the project team,
a reward and recognition approach will be adopted. For instance,
the members with the most contribution on a monthly basis
would be given a certificate, and a felicitation ceremony will be
carried out appreciating their efforts and contribution to the
project setting. The role of employee recognition is of paramount
importance in the work setting. It can boost the overall morale of
employees and motivate them to showcase commendable
performance (Hussain et al., 2019). In addition to this, by
recognizing the efforts and hard work of the project members it
will be possible to encourage other members of the team to put in
extra efforts so that they will also be acknowledged and
appreciated for their dedicated work. Apart from recognizing the
members that contribute to the project setting, a reward system
will be created, and the project members that showcase
consistent performance on a quarterly basis will be given a
reward or cash prize for their efforts. Such a step will be taken
since it can motivate all the team members to have high
enthusiasm and interest and contribute towards the project goals
and objectives (Manzoor et al., 2021).
References
Hussain, S. D., Khaliq, A., Nisar, Q. A., Kamboh, A. Z., & Ali, S. (2019).
The impact of employees’ recognition, rewards and job stress on job
performance: mediating role of perceived organization support.
SEISENSE Journal of Management
,
2
(2), 69-82.
Manzoor, F., Wei, L., & Asif, M. (2021). Intrinsic rewards and employee's
performance with the mediating mechanism of employee's motivation.
Frontiers in Psychology
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12
.
Taylor, J., Vithayathil, J., & Yim, D. (2018). Are corporate social
responsibility (CSR) initiatives such as sustainable development and
environmental policies value enhancing or window dressing?.
Corporate social responsibility and environmental management
,
25
(5),
971-980.
