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Although having a sense of purpose and meaning in life has been found to play an important role in over- all life and career satisfaction, this is not an area that is typically cultivated during career exploration activ- ities. This article provides a model for aiding students in developing a sense of purpose in their career search through strengths-based practices. The authors present five key elements that reinforce the development of pur- pose, including identity, self-efficacy, metacognition, culture, and service. Each of these areas is used as a focal point to help identify ways for students to recog- nize and rely on their strengths in the development of meaningful careers. Each element is defined, relevant research is provided, and strategies for promoting each element are discussed. Additionally, the relationship between purpose-centered career development and the career standards of the ASCA National Model® is presented.

I n some ways, “work” was an easier problem to solve in past centuries than in the present. For much of our history as a species, the tasks that

once constituted the constant, daily activities of sur- vival were our work. Assuring safety, food, water, and shelter for the members of our groups and societies took dedicated and tangible effort. As people spe- cialized into niches, their work often became both further removed from survival and more closely linked to their identities. However, finding one’s career identity amid this complexity is difficult. Nevertheless, an exciting perspective is emerging that holds substantial promise for helping students link their academic and personal strengths in identi- fying satisfying career options. This perspective focuses on the role of purpose.

Purpose refers to people’s identification of highly valued, overarching goals, the attainment of which is anticipated to move people closer to achieving their true potential and bring them deep fulfillment (Steger, in press). Extensive research has demon- strated that people with a strong sense of meaning and purpose in life experience greater happiness and fewer psychological problems (Ryff & Singer, 1998;

Steger, Frazier, Oishi, & Kaler, 2006). People who feel their lives are full of meaning report less worka- holism and better work adjustment (Bonebright, Clay, & Ankenmann, 2000), and college students high in meaning in life express greater certainty regarding their future occupation (Tryon & Rad- zin, 1972).

More recently, scholars and practitioners have endeavored to find a place for purpose in work. Purpose is thought to be central to people’s satisfac- tion in their work lives and career, particularly among those who view their careers as something more than simply a way to make money. People who approach their work as a source of meaning are expected to be more deeply engaged with their jobs, work more effectively in teams, commit more strongly to their employment, and derive greater sat- isfaction from their toil (Steger & Dik, in press). Aiding students in fostering a sense of purpose in their career development may lead to deeper levels of commitment and persistence. However, the role of purpose among adolescents has been neglected. This is particularly true with regard to their career development. We argue that purpose can be a cen- tral strength in sowing the seeds for the develop- ment of satisfying, sustaining careers, particularly among high school students.

Erikson’s (1968) prominent model of develop- ment proposed that in adolescence, individuals are trying to establish their identities and self-concepts. Identity is thought to be a critical component of personal meaning systems, along with the develop- ment of significant goals and purposes (Dittman- Kohli & Westerhof, 2000). It is during this stage that people begin to dedicate themselves to abstract beliefs and purposes (Damon, Menon, & Bronk, 2003). Damon et al. concluded from their review of the literature that meaning and purpose are central to adolescents’ lives. Thus, there should be a rich, reciprocal relationship between the development of identity and the development of purpose through- out adolescence. Ideally this process is nurtured and adolescents emerge from this stage with a strong

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Natalie R. Kosine, Ph.D., Michael F.

Steger, Ph.D., and Sandra Duncan, Ph.D.,

are assistant professors with the Department of

Educational and Counseling Psychology,

University of Louisville, KY. E-mail:

[email protected]

Purpose-Centered Career Development: A Strengths-Based Approach to Finding Meaning and Purpose in Careers

sense of identity and a sense of purpose toward their future.

Extending the role of purpose to career counsel- ing and guidance is a logical step for school coun- selors who adopt a strengths-based approach; help- ing students find purpose requires examining stu- dents’ strengths and resources in their cultural con- texts. According to Galassi and Akos (2007), school counselors who employ a strengths-based philoso- phy in their work are proactive, promote student development, and aid students in enhancing their personal assets. A purpose-centered approach to car- eer development overlaps with strengths-based coun- seling in that both perspectives help students to explore and understand their strengths; this includes promoting student identity, an understanding of self, and the role that culture and service play in K–12 career development. Damon and colleagues (2003) defined purpose as “a stable and generalized inten- tion to accomplish something that is at once mean- ingful to the self and of consequence to the world beyond the self” (p. 121). By focusing on purpose in career development, counselors aid students in defining work that both is personally meaningful and serves a broader objective or the “world beyond self,” which includes their local community or the global community. Our purpose-centered approach to career development focuses on five key elements that reinforce the development of purpose: identity, self-efficacy, metacognition, culture, and service.

ELEMENTS OF THE PURPOSE-CENTERED APPROACH

The central task of adolescence is identity develop- ment, and the formation of one’s occupational iden- tity is a fundamental challenge of Erikson’s (1963) Identity vs. Role Confusion stage of development. Furthermore, identity development and career deci- sion-making have been closely linked, in that indi- viduals who possess well-developed career interests and/or determination display a stronger sense of identity (e.g., Blustein, Devenis, & Kidney, 1989; Wehying, Bartlett, & Howard, 1984; Valliant & Valliant, 1981). Conversely, individuals who strug- gle with their identity development tend to struggle with career identity and decision-making (e.g., Cohen, Chartrand, & Jowdy, 1995). A purpose-cen- tered approach to career development facilitates stu- dents’ active engagement in identity formation by providing them with opportunities for exploration. This need for exploration was emphasized by Blustein and Noumair (1996), who explained that one’s vocational identity is formed through experi- ences and the social, cultural, political, and historical forces within one’s environment. It is recommend- ed, therefore, that students engage in structured

group discussions designed to evaluate career con- cepts and explore meaningful topics that take into account personal and social issues. Moreover, engagement in meaningful dialogue with peers and adults helps students gain insight about the types of careers that both support their identity and provide them with a sense of purpose within the context of their environment.

Self-efficacy, or the belief in one’s abilities, is an important construct in career exploration and career decision-making. Several studies have looked at the role of self-efficacy on career choice and career development (Betz & Hackett, 1981; Taylor & Betz, 1983). Research has demonstrated that indi- viduals’ sense of self-efficacy influences their career choice, their performance, and their persistence (Betz, 2004). Furthermore, research has demon- strated positive outcomes related to self-efficacy and vocational behavior (Lucas, 1997). Betz has con- tended that “the effects of self-efficacy on persist- ence are essential for long-term pursuit of one’s goals in the face of obstacles” (p. 342). Self-efficacy can be developed by providing students with oppor- tunities to identify their academic and work-related strengths through engaging in career exploration, exploring their strengths and limitations in areas that are necessary for career success (e.g., organization, time management), identifying opportunities to match the areas in which they feel efficacious with the careers that can bring them purpose in their work, and engaging in career-based experiences.

Metacognition, or self-awareness of one’s own thinking processes, is an essential skill in the devel- opment of vocational decision-making. Metacogni- tion consists of knowledge of cognition and regula- tion of cognition. Knowledge of cognition consists of knowledge of one’s abilities, knowledge of strate- gy implementation, and determination of when/ why strategy use is appropriate, whereas regulation consists of “taking action, implementing strategies, and acting on feedback from the knowledge one has” (Batha & Carroll, 2007, p. 65). These meta- cognitive concepts relate to career development be- cause they require self-appraisal of one’s abilities, the ability to appraise tasks, and the ability to strategize ways to work through a task (Jacobs & Paris, 1987).

The importance of metacognition to career devel- opment is emphasized by the research of Symes and Stewart (1999), who found a significant relationship between metacognition and vocational decidedness; those who displayed higher levels of metacognitive activity also demonstrated higher levels of vocation- al decidedness in comparison to those with lower levels of metacognition. In addition, research has demonstrated a relationship between metacognitive awareness and decision-making and the role that metacognitive instruction plays in improving deci-

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sion-making (Batha & Carroll, 2007). A purpose- centered approach to career development recognizes the importance of metacognitions and the role they play in regulating students’ career decision-making strategies and pursuit of a purposeful career. We rec- ommend that counselors and/or teachers imple- ment strategies that encourage students to think about their cognitive processes by reflecting on their strengths and weaknesses and developing effective strategies for career decision-making and pursuing specific careers.

Culture plays a multifaceted role in career devel- opment that is unique to each individual. Culture in this context refers to gender, ethnicity, sexual orien- tation, geographic location, socioeconomic status, disability, belief systems, values, and so forth. Students need to comprehend the role that their cul- ture plays on their career choices and how their career choices, consequently, impact their culture— whether it be financial, geographic, lifestyle, status, or other. Young, Marshall, and Valach (2007) have called for establishing a link between career and cul- ture. They explained that engagement in culture happens through actions, projects, and career and that these areas serve to construct one’s culture. A purpose-centered approach to career development recognizes the bidirectional influence of culture and career and aids students in recognizing the role that their culture plays in their career choices, and respec- tively, how their future career will impact their cul- ture. We believe that culture helps shape which careers seem likely to provide students with a sense of purpose. The objective is to provide students with opportunities to engage in the exploration of cultur- al constructs in a career framework. In small group settings, for example, students explore how their career choices will impact their cultural values and vice versa.

The final area that this approach promotes is that of service for the greater good and recognizing how one’s career contributes to family and society. This concept is drawn directly from theories of purpose (e.g., Damon et al., 2003) and theories of calling (e.g., Dik & Duffy, in press), as well as the recogni- tion that one’s work plays a role beyond earning a paycheck by serving the needs of others (Neal, 2000). A purpose-centered approach to career development emphasizes the importance of helping students recognize the significance of giving back and explore the ways that their chosen career fulfills this role. Conversely, students should recognize ways in which their career of interest may hinder their ability to assist the greater good. This can be accomplished through career exploration, job shad- owing, and student-conducted interviews. Further- more, it is imperative that students engage in discus- sions with peers and adults in helping to reason out

how their chosen career does or does not contribute to the greater good.

RELATIONSHIP TO ASCA NATIONAL MODEL

The ASCA National Model® (American School Counselor Association, 2005) promotes that stu- dents (a) acquire the skills to investigate career in relation to knowledge of self, (b) employ strategies to achieve career goals, and (c) understand the rela- tionship between personal qualities, education, training, and work. A purpose-centered career devel- opment approach addresses each of these areas. The first standard is addressed by aiding students in the formation of their identity and helping them to understand the link between development of self and career, which requires self-exploration, under- standing of one’s skills and abilities, and a sense of self-efficacy of one’s capabilities. The second stan- dard is addressed in that the strategies utilized in this approach are inclusive, exploratory, and experiential. This incorporates reflecting on the role that aca- demic achievement and postsecondary education or training plays in reaching one’s career goals. The third standard is addressed through culture and pur- pose in which students examine the bidirectional influence of culture and career and are directed to investigate the extent to which their career of choice contributes to family, society, and the greater good.

CONCLUSION

The purpose-centered approach to career develop- ment promotes identity development, self-efficacy, and metacognitive awareness as a means for devel- oping a deeper self-awareness and emphasizing intrapersonal strengths. This is achieved by identify- ing and promoting personal strengths within each of these realms and promoting context-based develop- ment by recognizing the influences of one’s culture on career development. Additionally, service is emphasized as a means for helping students to make a connection between their personal career goals and the impact of their goals on others by considering the ways they are able to serve the local and global community through their work. Furthermore, exploration and dialogue are key components in dis- covering one’s self and we cannot expect students to engage in such activities without structure and guid- ance. The relevance of this approach is based on the idea that career is more than fitting one’s personali- ty with environment and job tasks—we must explore who we are and what our purpose is, determine what we find meaningful, and understand our strengths and skills in order to truly develop a satis- fying career. ❚

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