research and critical analysis jan 22

4

Cambridge Analytica Scandal

Student’s name

Professor’s name

Course title

Institution

Date

Cambridge Analytica Scandal

Issue/Problem 1: Lack of data privacy in digital media

The Cambridge Analytica data scandal entailed the collection of data from millions of users on Facebook. Cambridge Analytica was a consulting firm that was responsible for the usage of the information for political purposes. It harvested data without consent and utilized the information for political advertising.

1) People Impacted: Users of different forms of social media such as Facebook.

2) Link to Article: https://www.theguardian.com/technology/2019/mar/17/the-cambridge-analytica-scandal-changed-the-world-but-it-didnt-change-facebook

3) My Research Question:

What has security measures' impact on information safety across accounts of social media users?

There was a response from the CEO of Facebook following the scandal. There were also efforts to enhance the security of users' information. The essence of the research question is to examine the impact of security measures that were put in place following the role that the scandal played.

Issue/Problem 2: The effect of the Facebook data breach

The scandal affected up to 87 million Facebook users. Private information was exposed to the public. The scandal's implications are not only established on the use of Facebook but also on other digital platforms with private data accounts.

1) People Impacted: Social media users

2) Link to Article: https://www.nytimes.com/2018/04/04/us/politics/cambridge-analytica-scandal-fallout.html

3) My Research Question:

What have researchers learned about the impact of data insecurity on the utilization of digital platforms?

There are millions of internet users across social media pages and on different e-commerce platforms. Their perception of the security of their private information factors in their usage of the platforms. The focus is on examining how insecurities like the Cambridge Analytica scandal influence the usage of digital platforms.

References

Confessore, N. (2018). Cambridge Analytica and Facebook: The Scandal and the Fallout So Far. https://www.nytimes.com/2018/04/04/us/politics/cambridge-analytica-scandal-fallout.html

Wong, J. C. (2019). The Cambridge Analytica scandal changed the world – but it didn't change Facebook. https://www.theguardian.com/technology/2019/mar/17/the-cambridge-analytica-scandal-changed-the-world-but-it-didnt-change-facebook