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CarlsCookies-StudentTemplatewithguidance.pptx

Carl’s Cookies

Business Data Analytics - Touchstone 1

Name Here

Date Here

1

What cookies sold Best?

Visualization: Present a chart or table summarizing cookie sales data. Hint: Use a visualization that helps compare the sales performance of different cookie varieties over time or across categories.

Key insights: Identify patterns in cookie sales and customer feedback. Consider whether Carl should continue, improve, or discontinue specific cookie varieties.

Speaker Notes: Explain how the data informed your insights. Justify your recommendations based on trends and feedback provided.

2

Most effective Marketing by total gross sales and average gross sales

Visualization: Present data comparing the impact of different marketing strategies on sales and costs. Hint: Choose a visualization that highlights which marketing methods yield the highest returns or have the lowest costs. 

Key insights: Identify which marketing method yields the best return on investment. 

Speaker Notes: Describe how you evaluated marketing effectiveness. Provide a recommendation for Carl’s future marketing strategy. 

3

Trends in Net Income Including Scenarios

Visualization: Present income trends based on different potential changes (e.g., price increase, cost changes). Show how these changes affect Carl’s weekly net income. Hint: Use a visual format that clearly compares multiple scenarios side by side. 

Speaker Notes: Discuss how you approached analyzing income trends. Explain how each scenario impacts overall profitability. 

4

Excel Calculation for Question #3

Include relevant calculations or data analysis steps used to determine income trends. 

Speaker Notes: Provide an overview of your calculations and how they support your findings. 

5

Distribution of average weekly customer spending

Visualization: Display data that illustrates customer spending behavior across different segments. Hint: Consider a visual that categorizes customers into different spending levels and shows the proportion of each group. 

Key insights: Identify key customer segments and potential opportunities for upselling. 

Speaker Notes: Explain how you segmented customers based on their spending. Justify your recommendations for targeting each segment. 

6

Geometric Mean and Gross Sales by Quarter

Visualization: Use a chart to display quarterly sales growth trends. Hint: Focus on a visual that highlights growth patterns and any deviations from Carl’s goals. 

Key insights: Determine whether Carl is meeting his quarterly growth goals. 

Speaker Notes: Discuss how you analyzed the sales trends. Provide actionable recommendations for improving sales performance. 

7

Effect of discounts on weekly Average Satisfaction Ratings

Visualization: Display data showing the relationship between discounts and customer satisfaction. Hint: Choose a visual that shows whether higher discounts correlate with increased satisfaction. 

Key insights: Evaluate whether offering discounts is beneficial for Carl’s business. 

Speaker Notes: Explain how you evaluated the impact of discounts on customer satisfaction. Provide a recommendation on whether Carl should continue offering discounts. 

8

Excel Calculations for Question 6

Include relevant calculations or data analysis steps used to evaluate the discount program.

Speaker Notes: Describe how your calculations support your recommendation. 

9

Chi-Square Test of Association

Analysis: Present findings that help Carl predict ingredient needs based on seasonal or quarterly trends. Hint: Use a format that helps identify patterns in cookie sales across different quarters. 

Key insights: Suggest how Carl can improve his ordering process to reduce waste and ensure availability.

Speaker Notes: Explain how you analyzed the data to identify ordering patterns. Provide recommendations for improving ingredient management. 

10

Summary

Key Points: Summarize your main findings and final recommendations across all questions. 

Actionable Steps: Provide a clear list of actions Carl should take to optimize his operations. 

Speaker Notes: Recap the most important takeaways from your analysis. Emphasize how your recommendations will help Carl achieve his goals. 

11

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