see below Week 4 discussion 2

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  • Use the Internet or the Strayer Library to research a company with which you regularly do business or are a regular customer. Focus on how that company relates to their customers. Be prepared to discuss.

 

  • Use the Internet or the Strayer Library to research Apple’s strategy for competing against other technology companies. Be prepared to discuss

 

 

 

  • From the second e-Activity and the case study, determine how market commonality and resource similarity impact Apple’s competitive standing in terms of its main rivals. Provide specific examples to support your response.

 

  • Determine what additional steps Apple's competitors are likely to take and how Apple will most likely respond. Explain your rationale
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    Melissa Owens
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