Public Relations Campaign Progress Report

Resources: University Library, Internet

Prepare a 10- to 15-minute Progress Report Presentation accompanied by 8- to 10-Microsoft^® PowerPoint^® slides illustrating the work completed on your Public Relations Campaign up to this point.

Online students use speaker notes option in PowerPoint to add discussion.

Click the Assignment Files tab to submit your assignment.

There are several ways to monitor how the PR campaign is going. 

Do ONLY the highlighted in ORANGE - See attached PPT to use

Brand awareness

Brand recognition

Brand credibility

Brand Image

Increased revenue

Market share

Social Media-

Website traffic

Market Surveys