MKT 500

Week 5 Discussion Top of Form

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"Are You Sitting on a Million Dollar Idea?" Watch the video below and then respond to the questions that follow:

Click here for full screen viewability in a new window.

Think about products that you would love to see revamped to meet your needs or a new product that has not yet been created.

• Create a video showing the product that you would like to see revamped. Describe the changes you would like to see. Upload your video to the discussion thread using Kaltura. Note: Review the Kaltura tutorial "Student Video Assignment Submission", located in Week 5. You may use an iPad, cellphone, laptop, desktop, or traditional video recorder to record your discussion response. I also have a video titled Kaltura Video Tutorial for you. Make sure your JAVA is updated, and Mozilla FireFox is the web browser that works  with the Kalture feature.
• Suggest who the target market is for your new creation, in your video.

Video Segment Reference:

CBS Sunday Morning. (2014, March 23). Quirky, the mother of online invention [Video file]. Retrieved from https://youtu.be/7PscV4X_X5g.