Midterm BC

Midterm

Imagine a product that might solve a common problem in your industry of interest. Write a sales letter using Monroe’s Motivates Sequence, targeting a potential buyer of the product. The letter should be written in standard business format using clear, concise and compelling language, and professional writing skills. In a paragraph following the letter, explain your approach in terms of word choice, audience focus, addressing potential opposition to your product, and your appeals.