MICROECONOMICS HOMEWORK

Company - .  Chubb and ACE Limited $28B – Property and Casualty Insurance

When discussing these companies, you must focus on microeconomic topics that will be covered in this course such as supply and demand, profitability, sales growth, cost structure (e.g., job cuts/outsourcing resulting from acquisition/sale of company), product elasticities, industry structure, international trade, tax impacts and externalities resulting in government actions.  Consider how the microeconomic principles from Chapter 1 influenced the merger decisions.