Marketing Strategies: Post 1

Objective:

To observe and document the concepts of this course through your observations and subsequent application of current marketing philosophy.

Expectations:

Each student will create a Blog to post their observations of marketing strategies and tactics weekly. These can be current marketing events that you have read about or observed in your professional or personal lives. The objective of the assignment is to stretch and solidify knowledge of the marketing concepts through direct application and commentary. At least one substantial blog of 200 – 300 words.

This is not a report on what you see. You are expected to inquire, ponder, to be inquisitive, to consider alternate possibilities to make us think about how marketing concepts are being applied or defied and the relative success.

In this assignment, as the Blogger, you are considered the expert – the person that has something to say that other people want to read and even comment about. Begin to look at everything in the world around you, whether it be through the news, the store, your favorite website or the eyes of your kids, as having some relevance to marketing. Then blog about it!

30 points each week