I need a 3-4 page 100% original paper

Marketing Challenges in a New Economy

Read the article: “Airbnb and the Unstoppable Rise of the Share Economy”. http://www.forbes.com/sites/tomiogeron/2013/01/23/airbnb-and-the-unstoppable-rise-of-the-share-economy/#60bebd506790

A recent trend in the consumer marketplace is the ability for a consumer to share their personal belongings, such as their homes/apartments, autos, tools, bicycles, and so forth. The shared economy has now become a multibillion dollar business.

•   Explain how this concept is disrupting our traditional economy.

•   Describe whether the shared economy is creating new value for the consumer or if it is just replacing existing business.

The paper

Must be three to four double-spaced pages in length (not including title and references pages) and formatted according to APA style