Healthcare Marketing Discussion Post

300-350 Word discussion post. APA format, sources need. This is an opinion type post. The question is below and the lecture material for this topic is attached. 

Prompt: After reading Healthcare: Internet Marketing Processes for Success and watching What Physics Taught Me About Marketing, reflect on electronic marketing techniques you have seen in practice. Explain how you, as a healthcare administrator in charge of a marketing campaign, might incorporate internet marketing and/or social media into the campaign. 

Link to Taught Me About Marketing: http://www.ted.com/talks/dan_cobley_what_physics_taught_me_about_marketing?language=en