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 Since we have been discussing visual rhetoric, the essay will analyze this advertisement. Select an advertisement (still frame picture) of your choice. To set up the context, describe the contents of the picture as well what the product is that it is advertising. Then analyze it- why was it set up the way that it was? What is the overall meaning that this ad is trying to give? How is it doing it (colors, models, etc.)? Who is the target audience of this advertisement? How are the rhetorical devices (ethos, logos, pathos) used in this picture?

    • 12 years ago
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