Demonstrate your ability to apply the course concepts to a real-life situation by analyzing how they contributed to an e-commerce...

Demonstrate your ability to apply the course concepts to a real-life situation by analyzing how they contributed to an e-commerce company's problems. Reference your discussion back to the five phases of the Sales Process (information sharing, ordering, payment, fulfillment and service and support) and demonstrate how some aspects of the phases were overlooked.  Choose an e-commerce company (either webvan, egghead, athomenetwork or another e-commerce failure that you can find research on) that experienced significant business problems (including failure) as a result of a poor e-commerce business plan and conduct research on the company, addressing  the comments below in its own paragraph: