business Ethics

Read the background material in the Presentations file for this module and Futrelle, D. (2012). Post-Sandy price gouging: Economically sound, ethically dubious. Time (November 2). Retrieved March 31, 2014, from http://business.time.com/2012/11/02/post-sandy-price-gouging-economically-sound-ethically-dubious/

Then search the Internet for examples of price gouging. Apply that material to the pricing decisions discussed in this Case in answering the following questions:

1. What ethical principles support, respectively, raising prices in the wake of natural disasters and opposition to such increases?
2. Which approach would you advise a convenience store owner to follow in an area hit by a tornado or hurricane?

Write a 2- to 3-page paper (not counting cover and reference pages) explaining your analysis and advice. Reference any sources of information about normative ethics principles and give relevant examples.