BA490: Business Policy & Stratgey

1.   1.   Does Outback Steakhouse have any substantial impacts for their growth expansion plans?

2.   2.    Identify Outback Steakhouse performance surrounding these key issues:

o    Restaurant expansion

o    Operating efficiency

o    Growth strategy

o    Customer retention

o    Cultural Considerations

o    Restaurant sales

o    Competition

3. 3.       Conduct additional research as necessary to provide the most up to date perspective on this case. Search for the following information:

o    Annual Report

o    SEC Form 10-K

o    Annual Shareholders Proxy Statement

o    Competitive/Industry Information

For additional information on formatting the case analysis, see Student Handout: Format for Written Case Analysis

Student Handout - Format For Written Case Analysis

The requirements below must be met for your paper to be accepted and graded:  

·         Write between 1,500 – 2,000 words (approximately 3 – 5 pages) (FOUR PAGES IS GOOD)

·         Include the following 5 sections:  I. Executive Summary, II. Statement of the Problem, III.  Causes of the Problem, IV. Decision Criteria and Alternative Solutions, V.  Recommended Solution, Implementation and Justification.

·         At least 80% of your paper must be original content/writing.

·         No more than 20% of your content/information may come from references.

·         Use at least three references from outside the course material; one reference must be from EBSCOhost.  Text book, lectures, and other materials in the course may be used, but are not counted toward the three reference requirement.