Assignment: Your business strategy in the Global Environment This week’s materials focus on your innovations and creativity in a global environment.

Congratulations! You have just started a new business!

Your assignment this week is to:

1. First tell me what your new business is. Do you provide a service, or a product? Define this business you’ve spent so much time dreaming of starting.

2. Next develop a PEST Analysis (Political factors, Economic factors, Technological factors, Social factors) using the template below.

3. Finally, describe how you’re going to grow this business in the global environment.

Parts 1 and 2 will be a Word Doc. APA formatting is NOT required. You are to use, and cite, no less than 2 outside sources.  Minimum of 2 pages. That is, the BODY of your paper is to be a minimum of 2 pages. Title pages, Abstract and resource pages do not count to the total.